New Featured brand

Hard Grapes 16% is a brand built on passion, innovation, and a strong family legacy. We’re here to disrupt the wine industry by introducing a product that speaks to the next generation of wine drinkers.

Hard Grapes offers 16% alcohol, fruit-flavored wines — Peach, Mango, Pineapple, and our newly launched Grape — available in both 750ml and 1L bottles. These wines are crafted to deliver a bold, sweet, and refreshing experience for today’s consumers, especially younger drinkers looking for something approachable, fun, and full of life.

Growth Statistics:

The wine category that Hard Grapes belongs to is the only growing segment in the industry.

In 2024, this category reached 5 million cases sold—an unprecedented growth milestone.

Market Opportunity:

This market is attracting younger, more adventurous drinkers who are eager to explore new flavors and brands, making it a prime opportunity for Hard Grapes.

Flavors:

• Mango: Bold and velvety with rich dark fruit notes.
   
• Pineapple Wine: Refreshing and tangy with a tropical pineapple flavor.
   
• Peach Wine: Smooth and fragrant with the sweetness of ripe peaches.
   
• Grape Wine: Sweet and smooth with a rich fruity taste.